Appssavvy Partners with Mindshare for Huggies
appssavvy, a NYC-based company that provides an advertising network for social network applications, is launching a social-media campaign involving Huggies and Circle of Moms, an online community for moms.
According to a e-mail received by NYConvergence, appsavvy is partnering with Mindshare to set up various sponsorship and social-media apps to connect Huggies with Circle of Moms. One of these components is "Huggies Zone," which will feature expert advice, diaper information, and the ability for moms to upload photos of their babies.
More information about the partnership can be found here.
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